If you want feedback at the moment of experience, the question is how to collect it. The three most common in-location methods — feedback kiosks, QR code surveys, and NFC tags — each suit different environments. Here's how to choose.
| Method | How it works | Best for |
|---|---|---|
| Feedback kiosk | A branded touchscreen on a stand, wall, or counter | High-traffic fixed points — exits, lobbies, store entrances |
| QR code survey | People scan with their own phone, no app | Tables, receipts, vehicles, signage — anywhere, no hardware |
| NFC tag | People tap their phone on a tag, no app or login | Boards and surfaces where a quick tap beats a scan |
Feedback kiosks
A kiosk is hard to miss and captures high volumes at a fixed, high-traffic point. It carries your branding, needs no phone, and works well where lots of people pass a single spot — an exit, a lobby, a checkout. The trade-off is hardware: it has to be placed, powered, and maintained.
QR code surveys
QR codes turn any surface into a feedback point with zero hardware. Print them on receipts, table tents, vehicles, or signage and people open a short survey on their own phone in seconds. Ideal for spreading capture across many locations cheaply, and for on-the-go moments.
NFC tags
NFC tags work like QR but with a tap instead of a scan — no aiming a camera. They install in minutes, indoors or out, and suit boards and surfaces where a tap is the most natural action. Like QR, no app or login is required.
Choosing the mix
It's rarely one method. Most effective programs combine them — a kiosk at the busiest fixed point, QR and NFC to extend capture everywhere else — all feeding one dashboard so every response lands in the same place and gets analyzed together.
Questions
Answered
What's the difference between QR and NFC feedback?
Both let people respond on their own phone with no app. With QR they scan a code with the camera; with NFC they tap the phone on a tag. NFC is slightly faster and suits boards and surfaces; QR works on anything printable, including receipts and signage.
Do feedback kiosks need hardware?
Yes — a kiosk is a physical touchscreen that needs placing, powering, and maintaining, which is the trade-off for capturing high volumes at a busy fixed point. QR and NFC need no hardware and suit spreading capture across many locations.
In practice
What we actually deploy, and where
Most real deployments are a mix, chosen by the physical constraints of the space rather than by preference. Here is how the decision usually falls.
| Sector | Where it runs | What it answers |
|---|---|---|
| Kiosk | High-traffic, staffed, powered locations — hospital discharge, terminal exits, city service counters | Highest response volume, most visible commitment to listening |
| NFC tap board | Vehicles, washrooms, wards, depots, outdoor sites | Works where there is no power and no wall for a kiosk; installs in minutes |
| QR code | Tables, receipts, signage, packaging, delivery notes | Zero hardware; the cheapest way to cover many locations at once |
| Digital / email | Post-visit, post-delivery, post-training | Reaches people after they have left; allows longer questions |
The constraint that decides it is almost always power, mounting surface and whether the space is staffed — not the question you want to ask. Work out the estate first, then the questions.
Turn this into action
Book a demo and we'll map where your feedback could drive change.