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Service · Reporting & AI
Stop building dashboards. Start making decisions.
We run the analysis and the reporting. Each cycle your team gets a decision-ready brief: what changed, why, and the one action that moves the number.
Short Summary
Feedback Insights can run your feedback reporting for you, or give you the tools to self-serve — a hands-on or hands-off approach, your choice. Either way, AI scores every comment for theme and sentiment and you get a decision-ready brief each cycle, so your team spends its time acting on feedback instead of building dashboards.
The reporting trap
Most CX teams spend the majority of their week assembling reports and the minority acting on them. Managed reporting flips that ratio. AI reads every comment, scores theme and sentiment at scale, and we turn it into a brief a leader can act on in five minutes — not a 40-tab dashboard nobody opens.
What's included
| Capability | What it does |
|---|---|
| AI theme & sentiment scoring | Reads every open-ended comment and ranks the issues that matter |
| Segmentation | Breaks results by location, department, and customer type |
| Decision-ready brief | A short cyclical report: change, cause, and recommended action |
| Benchmarking | Performance against prior periods and comparable organizations |
| Stakeholder reporting | Executive, operational, and board or council formats from one source |
How managed reporting works
- Connect to your feedback sources, including ViewPoint and existing tools.
- Score every response by theme and sentiment with AI.
- Interpret — we pressure-test what the data is actually saying.
- Deliver a decision-ready brief on your cadence: weekly, monthly, or quarterly.
Outcomes
What managed reporting frees up
- Less time spent building manual reports every cycle
- Every comment analyzed by AI — not just a sample
- Faster turnaround from feedback to a decision
Works on top of what you have. We connect to your ViewPoint feedback and the sources you already collect, adding the insight layer on top.
Questions
Reporting & AI analysis, answered
What is AI feedback analysis?
It uses language models to score open-ended feedback by theme and sentiment at scale, surfacing what hundreds or thousands of comments are actually saying — turning unstructured comments into ranked, trackable issues a team can act on.
What is managed CX reporting?
It means we run your customer experience reporting for you. Instead of your team building dashboards, you receive a decision-ready brief each cycle: what changed, why, and the one action that moves the number.
Does it replace our analysts?
No. It removes the manual reporting burden so your team spends time deciding and acting rather than compiling. Many clients use it to free internal analysts for higher-value work.
Get a decision, not a dashboard
Book an assessment and we'll show you what a managed brief would look like for your data.